The “Wine Road” Project is financed in the framework of the Romania-Bulgaria Cross-Border Cooperation Project 2007-2013, Priority Axis no.3 "Social and Economic Development", Scope of intervention 3.1. "Supporting the co-operation of the business environment in the cross-border area and promote the image and regional identity".The implementation period April 2011 – November 2012
General objective: sustainable economic development of the Dolj, Olt, Mehedinti, Belogradchik, Montana, Pleven region, by identifying and promoting opportunities in viticulture and related services.

Specific objective 1: Identifying and promoting opportunities in viticulture and related services in the cross-border area of Dolj, Olt, Mehedinti, Belogradchik, Montana, Pleven, through specific measures and means.

Specific objective 2:  Planning a pilot project in the field of viticulture in order to become an example of good practice for the development of the wine-growing industry in the Roman-Bulgarian cross-border region.

The target group considered for the project activities:

  • SMEs and private producers of wine and vine in the cross-border area 
  • SMEs of adjacent services of the vine industry in the cross-border region
  • Local and Regional Authorities in the cross-border area
  • The population of the counties of Dolj, Olt, Mehedinti in Romania, and the districts of Vidin, Montana, Pleven from Bulgaria

Implementation of the project aims:

  • To stimulate cooperation in research and business, through common virtual and physical infrastructure. 
  • Romanian and Bulgarian businessmen and entrepreneurs would have access to services and consultancy for vine and wine industry. 
  • To produce effects in the wine-growing potential of the Bulgarian-Romanian border area 
  • Scientific management of the potential of the vineyard culture.
  • Through joint activities (seminars, workshops, conferences, economic missions, exhibitions), to facilitate the development of relations of cooperation between the SMEs of the region.
  • To contribute through cooperation to increasing competitiveness of the region and creating regional culture wine brands.

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The Romania-Bulgaria Cross Border Cooperation Programme 2007-2013 is co-financed by the European Union through the European Regional Development Fund
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